How can toy manufacturers and distributors navigate increased product demand in the UK?
Designing, making, and testing toys sounds like the dream job to many children (and even some adults!) However, as toy manufacturers experience current surges in demand, they’re facing increased logistical challenges.
According to Statista, the toy industry has been experiencing steady growth in the UK since 2015 and is projected to hit a staggering revenue of five and a half billion by 2027, making it one of the most lucrative markets in the UK.
One of the main reasons for this surge is the growing popularity of e-commerce, which has revolutionised this sector. Also, consumer spending has more than doubled on toys between 2001 and 2021.
With that being said, this increased demand can often create significant logistical challenges for toy manufacturers, and distributors making it more difficult to deliver their products efficiently and safely to their customers.
Why is having a logistics plan so important in the toy industry?
As demand for toys continues to surge, a common worry for many toy manufacturers is ‘how do I store and distribute such a large quantity of toys efficiently and effectively?”
By establishing a robust logistics process, this concern can be erased. Logistics within the toy industry is the process of managing the transportation, storage, and distribution of toys. It involves coordinating the movement of toys from the manufacturer or supplier to the warehouse or distribution centre, and then on to the retail stores or end consumers.
Not only will a structured and tailored logistics plan decrease the risk of unnecessary mistakes, but it can also help your company save costs, respond quickly to changes in stock and demand. Therefore, overall improving your supply chain visibility and control.
How to create an effective logistics plan:
At LNH Transport, we ensure that all our logistics plans are efficient and bespoke to each customer’s needs, no matter the industry. Here is how we can help you with an effective logistics plan:
It’s essential you have a clear understanding of where and how your products are stored. Having one key location where all your products are stored makes this process much easier as it allows you to keep track of and manage your inventory effectively.
At LNH, we provide a range of storage solutions, both short-term and long-term, that are complemented by loading and unloading facilities. We also offer services such as repacking, relabelling, and restacking, which make the entire storage process streamlined and hassle-free.
With increased demand, the speed you need to get your products out is essential. Providing dedicated delivery options, and not consolidating goods from multiple customers, you can be assured that your shipments will be delivered on time and not dependent on other business’ timeframes.
Having an established delivery partner operating UK-wide, provides a guaranteed same-day collection and delivery, getting your cargo delivered quickly and safely.
At LNH, our service includes UK collection in under 60 minutes, with full track and trace visibility. You can be assured your cargo goes straight from collection to delivery, with no extra stops.
We understand there are countless toy products available on the market and the vast range of sizes and shapes they come in. Our transport service can deliver any item, irrespective of its dimensions, size, or content. We have a range of vehicles, from small vans to arctic trailers, to meet all your transportation requirements.
At LNH, we understand that organising warehousing or delivery of goods can be a stressful process, and that’s why effective communication is at the heart of our business. Our goal is to relieve any worries by providing a professional and reliable service that keeps our customers satisfied. We allocate a dedicated Logistics Account Manager to all our customers to ensure that they have a main point of contact throughout.
To ensure our customers are always in the loop, we provide a fully tracked service that keeps our customers updated at every step of the delivery process. Plus, to give peace of mind, you will also receive proof of delivery as soon as your cargo arrives at its destination.
We offer urgent deliveries around the clock, every day of the year, and can arrange collections or deliveries at a time that suits our customers’ needs.
At LNH, our first class customer service is a cut above the rest and we strive to make every delivery as smooth and stress-free as possible.
If you’re seeking a more flexible and reliable collection and delivery service, we would love to discuss our range of facilities and how we can help your business.